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Away That Day

Established in 2019 in London (UK) Away That Day is on a mission to prove that sustainability doesn't need to compromise 'sexy', and they hope you look and feel your absolute best in these fantastic pieces no matter where you are. All Away That Day garments are lovingly and ethically made in London, Portugal and Bulgaria. Manufacturing closer to home means lowering carbon emissions and ensuring quality standards. They only use kinder-to-nature fabrics and eco-friendly packaging. No claims of perfections, but they pledge to always improve, evolve and be 100% transparent.

The Founder & Creative Director, Ingemae, started her career as a dancer and stylist. Ingemae's passion to travel and explore the world meant that more often than not, she would reply with ''Sorry, I'm away that day...''. Those 3 little words stuck! It represented summer, freedom and where Ingemae got most of her design inspiration from for Away That Day's first ever collection. Ingemae's curated collection is accessible, timeless and better for the planet. ''I would always wake up with a new idea, then think; 'ok, what can I do to make this idea as eco-friendly as possible?'. I hope that AWAY THAT DAY is a place you can shop with confidence, knowing that you and our planet are always top priority''. 

We like them for the chic yet sexy look!


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